I design digital products that make complex things feel considered, useful, and quietly human.

    Independent UX and web designer focused on clear user flows, responsive WordPress builds, and the details that earn people's trust.

    Selected work01—03
    Luke International School homepage, a WordPress site designed and built by Wahne Tubman
    01 / Luke International School

    Tour booking that turns inquiries into visits

    Rebuilt a broken school website from a brochure site into a measurable recruiting tool. The interactive tour booking form turned passive visitors into booked visits.

    • WordPress
    • UX Design
    • SEO
    lisabj.org
    Long Island Expediting homepage, a WordPress site designed and built by Wahne Tubman
    02 / Long Island Expediting

    Branding and SEO built for trust and conversion

    Rebuilt an outdated expediting site with modern branding and SEO. Ranked for the keywords the client wanted.

    • WordPress
    • Branding
    • SEO
    longislandexpediting.com
    Sarep + Rose homepage, a Shopify store designed and built by Wahne Tubman
    03 / Sarep + Rose

    An online storefront for handmade leather goods

    An artisan leather brand with no way to sell online. I led strategy, design, and Shopify development to build a store that shows the craftsmanship and makes buying simple on any device — then added Klaviyo email automation and trained the team to run it themselves.

    • Shopify
    • UX Design
    • Klaviyo
    sarepandrose.com

    Have a site that needs rebuilding?

    Book a 20-minute call and I'll tell you what I'd change first.